Friday, December 11, 2009

Buying Green Makes You Do Bad Things

Buying Green Makes You Do Bad Things :
Do green products really make us better people? Does engaging in a virtuous act of consumption build on itself, making us more socially-conscious, in turn encouraging virtuous behavior in other areas of our lives? Or does buying these products make us feel better — but, in reality, make us act worse?

According to a new study, set to be published in the journal Psychological Science, the answer is — unsurprisingly for those of us with a cynical disposition toward human nature — the latter.

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